JERUSALEM | Brown University professor Danny Warshay led the eight-hour workshop, held July 24 at the America House in East Jerusalem for 11 Seeds and non-Seeds from different professional sectors.
“I had an idea for a good project, but had no idea where to start from,” said Rama, a Seed from Gaza. “This workshop helped me to know the how!”
Using two Harvard Business School case studies, the group analyzed and discussed the various challenges and opportunities of entrepreneurial ventures. The workshop exposed participants to actual processes, problems, challenges and opportunities that real businesses go through, while touching on a range of theoretical business concepts.
Participants had the opportunity to draw on personal experiences, creating a rich discussion, and took part in a group exercise that allowed them to reflect more explicitly on the projects they have launched or are planning to launch.
“It was very helpful,” said Ashraf, a GATHER Fellow. “The models Danny presented in the case studies were basically two different ways I could go about launching the project and financing it. I look forward to seeing how this translates on the ground.”